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WHIFF OF POSSIBILITY

6/10/2019

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People who lose their sense of smell feel like they are behind a glass wall.

By Ben Jhoty

“Close your eyes,” says Jocelyn Fullerton, founder of boutique Sydney perfumery Cult of Scent. I’m in Fullerton’s fragrance studio in her cosy bungalow in Sydney’s Lilyfield. A warm and expressive woman with bright eyes framed by heavy, chic-looking glasses, Fullerton has opened what looks like a two-litre flask containing a scent that’s just beyond my grasp. I close my eyes and breathe in. “What colour is it?” asks Fullerton. “I don’t know, light blue?” I venture. I have an image of a bathroom in a house I used to live in by the sea. “I feel like I might have bathed in it,” I say. I open my eyes. “It’s a lavender extract,” says Fullerton. The moment she says it, the smell clicks into place in my mind. I was so close.


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Imagine Your Life Without a Sense of Smell...

4/12/2019

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Someone working in a kitchen without a sense of smell is like a blind person driving a taxi.

By Ben Jhoty 

Broadly speaking your sense of smell has three main functions. To avoid harm, by smelling fire or recognizing food that’s off, to aid social communication and to help with the ingestion of food and drink. But while there are biological imperatives, olfaction’s role extends beyond survival, says Dr Mehmet Mahmut, a senior lecturer in psychology at Macquarie University’s Food, Flavour & Fragrance Lab. “It’s important to be aware of the impact that your smell may have on your behaviour, on your decisions and the consequences of that behaviour.” It’s crucial to our enjoyment and appreciation of life.


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Your sense of smell changes throughout the day

1/15/2019

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​New research links circadian rhythm and sense of smell. Here's when your nose is most powerful.

By  David Orenstein-Brown


Smell sensitivity varies over the course of a day, new research suggests.
The pattern, according to the data collected by studying 37 teens, tracks with the body’s internal day-night cycle, or circadian rhythm.
​
“This finding is very important for olfactory perception science,” says Rachel Herz, lead author of the study and an adjunct assistant professor of psychiatry and human behavior at the Warren Alpert Medical School of Brown University. “This hadn’t been known before and this is the first clear, direct evidence.”


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Humans Have a Better Sense of Smell than You Think!

11/15/2018

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Humans' sense of smell isn't that bad.

By Kendra Pierre-Louis

“Most people with a healthy sense of smell can smell almost anything that gets in the nose,” said John MacGann, an associate professor of neuroscience at Rutgers University. “In fact, there used to be whole field of trying to find odors that people couldn't smell.”

It used to be, because thanks to our roughly 400 smell receptors, finding things humans couldn’t smell was a bit of a fool's errand. Humans, as McGann makes clear in a review paper published today in the journal Science, are actually quite phenomenal sniffers. 


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If You Can't Smell Him, Can You Still Love Him?

10/10/2018

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What are the ingredients of a good relationship? Trust? Communication? Compromise?

By Ankur Paliwal

How about a sense of smell? When researchers in the United Kingdom surveyed almost 500 people with anosmia (the loss of sense of smell), more than 50 percent of them reported feeling isolated, and blamed their relationship troubles on their affliction. “I worry I will never be able to share again properly in my social and sexual life—I feel like I am an observer,” lamented one anosmic. “It has reduced my desire,” said another. “So much of sexual closeness is wrapped up in smell: It’s how you know who you are with when the lights are off.”


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Personal Aromapod - A Lifestyle Tool for People On-the-Go

7/2/2018

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sniff a personal aromapod
This slick new aromapod is small enough to fit in your pocket or purse.
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By Luke Vorstermans

It looks like an ipod, but the patent-pending SNIFFngo aromapod delivers a new generation of mood management through an innovative inhaler that fits conveniently in your pocket or purse. The synergy blends of 100% pure essential oils are micro- infused into a personal aromapod that is easy-to-use, discrete, and non intrusive.
 
Just slide open, inhale deeply 3 to 5 times, and close.

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Olfaction: A Natural Approach to Health and Wellness

6/19/2018

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smelling essential oil on wristPicture
It’s just a matter of scents.
 
By Luke Vorstermans
 
Our sense of smell contributes enormously to the quality of our lives. The use of aromas and fragrances in temples and churches for religious ceremonies, at feasts and celebrations, and for the promotion of love, health and wellness goes back as far as recorded history.
 
Aromatherapy, deemed a fringe therapy 30 years ago, is now a mainstream healing technique that focuses on the application and inhalation of essential oils for the purpose of affecting the mood and health.
 
And recent medical research about the power of our olfactory sense shows it triggers memories, enhances moods and improves health and wellness.


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Aromatherapy’s New Secret Weapon

5/2/2018

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personal aromapod with essential oils
Enjoy the benefits of aromatherapy whenever and wherever with the new personalized aromapods.
 
By Luke Vorstermans
 
Stressed out at work? Lost your focus on writing that proposal? Or is it the mid-afternoon slump that’s causing your work performance to take a dive?
 
The quick-fix remedy for many office workers is a trip to the staff room for some caffeine. While for others, it’s a prescription pill that helps rev up the energy. Or, maybe you’re one of a dying breed of smokers who heads outside for a puff or two.


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The Three Schools of Thought Behind Aromatherapy

4/2/2018

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10 ml vials of essential oils
Most products on the market today labeled aromatherapy such as candles, soaps and bath salts, are 100% aroma and 0% therapy.

By Kamyar M. Hedayat

What comes to mind when you hear the term "aromatherapy"? Candles? Soaps? Potpourri to cover odors in the bathroom? Aromatherapy is a 5000 year old system of healing that uses the essence of plants. These "essential oils" are the compounds in plants that are essential to their life and function. They help plants grow and process energy and nutrients, attract insects for pollination, protect them from predatory insects and mammals, etc. Any part of the plant from the flowers to the roots, from the bark to the seeds may be used to derive essential oils depending on the plant.

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New Trends in Aromatherapy Diffusers

12/12/2017

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diffusing essential oils
If you are searching for a way to have aromatherapy scents fill the air of your home or car then an aromatherapy diffuser is the right product for you.
 
Are you interested in aromatherapy? Have you heard about the positive healthful effects of aromatherapy and want to learn more? There are a wide variety of aromatherapy products on the market. If you are searching for a way to have aromatherapy scents fill the air of your home or car then an aromatherapy diffuser is the right product for you.
Aromatherapy diffusers enable you to quickly fill a room or car with a fresh, therapeutic scent. Aromatherapy diffusers come in different styles, for example, you can use an oil burner or even a tissue. All of the diffusers use essential oils to emit the aromatic scents. You can find essential oils that satisfy any nose from fruit scents to the fragrant aroma of flowers and herbs. Remember, essential oils are potent hence the need to diffuse the scent.

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